Custom Dealer License Plate Inserts

Custom Dealer License Plate Inserts

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Make every sale a rolling advertisement with custom license plate inserts built for lasting visibility. An insert costs a few dollars, goes on at delivery, and keeps promoting your dealership through every commute for as long as the customer keeps the car.

Choose by how long it needs to last. Poly-coated cardboard plates are the economical option for short-term visibility, printed in 1 to 4 spot colours. Custom plastic license plates at 12in x 6in weather-resistant polyethylene are the most popular, since durability improves substantially for a small increase in price. Raised or recessed 3D plates give the most premium finish and the longest outdoor life.

All personalized license plates print with your name, logo and message, with free setup and a digital proof before production, and tiered bulk pricing. For the gap between sale and permanent registration, the TH-100 plate protector shields a temporary tag from weather, 100 per box. Pair auto dealer license plates with a matching custom license plate frame so your name appears on both plate and surround, and see plate screws for mounting.

Custom License Plate Inserts for Car Dealerships

A license plate insert turns every sold vehicle into a rolling advertisement. It costs a few dollars, goes on at delivery, and keeps promoting your dealership through every commute and errand for as long as the customer keeps the car.

Choosing a Material

Three options, in order of cost and longevity. Poly-coated cardboard plates are the economical choice for short-term visibility, printed in 1 to 4 spot colors on a white plate with a protective coating. Custom plastic license plates are 12in x 6in weather-resistant polyethylene, the most popular option because durability improves substantially for a small increase in price. For the most premium finish, custom license plates in raised or recessed 3D are built to survive years of outdoor exposure.

Ordering and Imprinting

All inserts are printed with your dealership name, logo, and message in 1 to 4 colors, with metallic ink available for a small additional charge. Setup is free, and you approve a digital proof before anything goes to production. Bulk pricing is tiered, so per-unit cost falls as quantity rises, which is why most dealerships order in large runs rather than reordering often.

Temporary Tags

For the gap between sale and permanent registration, the TH-100 license plate protector is a heavy-duty clear sleeve at 12-1/2in x 6-3/4in that shields the temporary tag from weather until the permanent plate arrives, sold 100 per box.

Pair With Frames and Other On-Vehicle Branding

Inserts work best inside a matching custom license plate frame, so your name appears on both the plate and the surround. For more branding that stays with the vehicle, see custom trailer hitch covers, custom car dealer decals, and auto nameplates. Also see license plate accessories and license plate screws for mounting hardware.

FAQ

What is a license plate insert?

It is a plate-sized panel printed with your dealership name and logo, mounted in the plate position on a vehicle. Most commonly it goes on the front bumper of vehicles in states that do not require a front plate, or inside a license plate frame. Either way it advertises your dealership long after the vehicle leaves the lot.

How do I install a license plate insert?

Inserts mount with standard plate screws through the existing bolt holes on the bumper. Vehicles use either two-hole or four-hole mounts, so check which yours use before ordering. Tighten just until snug; overtightening can crack the insert. For hardware, see license plate screws.

Which material should I choose?

It depends on how long you want it to last. Poly-coated cardboard is the most economical and suits short-term visibility. Plastic inserts cost slightly more and hold up far better outdoors, which is why they are the most popular choice. Raised or recessed 3D plates give the most premium look and the longest service life.

How do I submit my logo or artwork?

Use the file upload tool on the product page when placing your order. Setup is free, and we provide a digital proof for approval before production begins, so nothing prints until you have confirmed how it will look. High-resolution vector artwork gives the cleanest result.

Is bulk pricing available?

Yes. Pricing is tiered on both plastic and cardboard inserts, so the per-unit cost drops as order quantity rises. Since inserts are fitted to every vehicle you deliver and do not expire, ordering in volume is usually the most cost-effective approach.

What imprint colors are available?

Inserts print in 1 to 4 spot colors, and metallic inks are available for a small additional charge. You can also choose whether the background color bleeds to the edge of the plate, which affects how the insert reads from a distance.